GOOGLEZON: the future of media ....an 8 minute flash presenation prepared by the Museum of Media History -- this 'viral video' made the rounds in fall, 2004....
created by Robin Sloan and Matt Thompson, with music by Aaron McLeran.
but when I mentioned it yesterday at the beginning of my panel presentation that I moderated at BUILDING BLOCKS in San Jose (what many of us are calling 'Digital Hollywood North') only one member of the audience raised his hand saying he had seen it
...
so I think it's about time to put it back in this blog.
Here is a link to the website and the video/flash presentation: http://www.broom.org/epic/
At the site the opening sentence is " In 2014 The NEW YORK TIMES has gone offline....the fourth estate's fortune's have waned ....what happened to the news and what is EPIC?
http://www.broom.org/epic/
.....click at link left and you'll find all the answers they provide.....
Also, Robin Good did a transcript of Googlezon in English
By the year 2014, what I call newsmasters will be the most sought-after and highly rewarded professional media creators the world has ever seen.. .....newsmasters will be the key news directors and producers of the future. ......That single source is called EPIC: The 'Evolving Personalized Information Construct'
KEY POINTS:
Everyone contributes in some way.
Everyone participates to create a living, breathing mediascape.
the Press, as you know it, has ceased to exist
The road to 2014 began in the mid-20th Century:
KEY DISRUPTERS include: 1998, two Stanford programmers create Google
In 1999, TiVo transforms Pyra Labs unveils Blogger
Friendster launches in 2002 In 2003, Google buys Blogger.
AND THEN GOOGLEZON EXPLAINS HOW THE WORLD SHOULD HAVE REACTED: (NOTE THESE EVENTS DID NOT HAPPEN)
Awash in new capital, the company makes a major acquisition. Google buys TiVo.
2005 – In response to Google’s recent moves, Microsoft buys Friendster.
2006 – Google combines all of its services - TiVo, Blogger, GMail, GoogleNews and all of its searches into the Google Grid
2007 – Microsoft responds to Google’s mounting challenge with Newsbotster,
Sony’s ePaper is cheaper than real paper this year.
2008 Google and Amazon join forces to form Googlezon.
In 2011: The New York Times Company sues Googlezon,
On Sunday, March 9 2014, Googlezon unleashes EPIC.
The ‘Evolving Personalized Information Construct’
is the system by which our sprawling,
chaotic mediascape is filtered, ordered and delivered
EPIC produces a custom contents package for each user
Reference: Robin Sloan - Museum of Media History [ Read more ]
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