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    • Joycejudidench
      Here is a sample of the clients that JCOM/Joyce Schwarz provides marketing, business development and corporate positioning. A more complete list is on the www.joycecom.com website or you can email [email protected] or call Joyce @ 310-822-3119 to get an album of a specific vertical area of expertise including Travel/Tourism, Entertainment, Packaged Goods, Technology, Emerging Tech, Special Events & more.

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    October 21, 2006

    Comments

    Jon, I think this is a very valid way to look at these sites....and I'm very glad you brought this up :) js. thanks....anyone else out there agree?

    mvparents is a slick site resembling tobacco industry sites that pretend to be against kid smoking. According to tobacco industry documents, the real purpose of those sites is not to have any effect on kid smoking, but rather to fend of tobacco product advertising restrictions. They do this by pretending the tobacco industry is part of the solution on kid smoking, not part of the problem, and by shifting the blame for kid smoking from massive cigarette advertising to the parenting. To accomplish this the focus of the site is all about parenting, never industry behavior. I would say Coors has learned from the best tobacco industry PR.

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