Okay,okay everyone keeps asking me what's happening out there...what are the hottest trends for emerging entertainment, blogged by Joyce Schwarz, www.hollywood2020.blogs.com. In preparing a webinar presentation for NATPE execs this week I included this list. Tell me what you think -- am I on track or what?
#1 -- Rise of Live events that are simulcast on the web & on TV -- MSN's LIVE EARTH is just one example.
#2)--Online series proliferate:
a) Big Debate-- example of MSN's amazing original programming
b) Prom Queen -- Big Fantastic
#3) LONG TAIL online --
a) MSN pick-up of syndication of ARRESTED DEVELOPMENT and
b) Amazon.com unbox -- pick-up Prom Queen compilation for sale and rental.
#4)NEXT Generation Story Telling -- Lonely Girl 15
#5) Rise of Video/image search --Pixsy.com
#6) Multiple content monetization models
a) ads b) product placement c) sponsorship d) ecommerce & more.
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