Hollywood2020

INTERNET PRIVACY -- Looking back to Democrats.com Hush In @ DNC 2000

Back at the Democratic National Convention in Los Angeles in 2000, Democrats.com asked me (Joyce Schwarz blogging at www.hollywood2020.blogs.com) to help them organize and promote a HUSH IN about Internet and online privacy.

Why do I bring this up now? -- because 7 years later a DO NOT TRACK list is being discussed and advocated by some of the nation's top privacy activists. Showing the relevance of what Democrats.com did back then.

Here's a JPEG of that press release:

HUSH IN organized by Democrats.com at the DNC 2000 --press release JPEG.

archive.democrats.com/display.cfm?id=139 - 16k - Cached  for full press release.

SOME EXCERPTS FROM

DEMOCRATS.com website

about their Hush-In :

8/15/00: Democrats.com officially launches with a "Hush-in" on privacy at the Democratic National Convention in Los Angeles featuring Rep. Louise Slaughter (NY), Rep. Jay Inslee (WA), Attorney General Christine Gregoire (WA), privacy advocates Robert Ellis Smith, Bob Gellman, Evan Hendricks, novelist David Brin, and industry visionaries El St. John (Silvertech) and Alex Fowler (Zero-Knowledge Systems).

Overexposed! (click on the word Overexposed to see more info on Democrats.com Hush-In)

Click on the JPEG below to see the sponsors and the webcasting info.

A hush-in on privacy. Principal Sponsor ... Who: This is the first live event sponsored by Democrats.com, the premier online community of Democrats, ... www.elandslide.org/display.cfm?id=152 - 19k - Cached -

DO NOT TRACK LIST & BT TOPICS FOR JOYCE SCHWARZ PANEL ON DIGITAL HOLLYWOOD NOV 1

DO NOT TRACK -- are the online cookies crumbling under the awareness by Privacy groups that maybe some of us don't always want to be followed around? Blogged by Joyce Schwarz @Hollywood2020.blogs.com? AOL is taking the lead on its response on this topic...more on this at the panel. note BT stands for "Behavioral targeting" .

I'll talk about this topic with my panel at Digital Hollywood at 11 a.m. on November 1 (Thursday) @ The Grand Ballroom (in the tent) on the 5th floor-- if you want to attend, please email me at [email protected].

Panelists will include execs from: Hitachi, CSG Interactive, Live Nation, Bling Mobile, Open Wave , Real Time Content and Maxiem, the topic of the panel is THE NEXT GENERATION IN MOBILE & BROADBAND PERSONALIZATION -- very appropriate.

Here's an excerpt from the Press release for the Center for Democracy & Technology:

click on press release to see full version!

Press Release Center for Democracy and Technology

WASHINGTON -- A group of nine privacy organizations – the Center for Democracy and Technology, Consumer Action, Consumer Federation of America, Electronic Frontier Foundation, Privacy Activism, Public Information Research, Privacy Journal, Privacy Rights Clearinghouse, and World Privacy Forum – asked the Federal Trade Commission today to provide needed consumer protections in the behavioral advertising sector. The groups have asked the FTC to implement a "Do Not Track List" intended to protect consumers from having their online activities unknowingly tracked, stored, and used by marketers and advertising networks.

Look at more of the headlines on these topics...

Ars Technica Privacy Groups Ask for Online 'Do Not Track' List Wired News - 2 hours ago By Ryan Singel 10.31.07 | 8:30 PM A coalition of privacy and consumer advocacy groups are asking government regulators to create a "Do Not Track" list that ... Press Release Center for Democracy and Technology Do Not Track List Privacy groups say it's time for consumer ... Dslreports all 202 news articles » WHAT AOL IS DOING -- ACCORDING TO THE HEADLNES: AOL - Time Warner’s Do-Not-Track List Project StraightUpSearch, MI - 4 hours ago This posting highlights AOL’s push to create a website linking concerned surfers to participating advertising networks’ do-not-track lists. ... Do-Not-Track List To Keep Internet Privacy Away From Prying ... AHN Opting-Out of Online Ads Can Make It Worse New York Times Online Marketers Joining Internet Privacy Efforts New York Times all 39 news articles »

GOOGLE's OPEN SOCIAL --TOPIC FOR JOYCE SCHWARZ PANEL @ DIGITAL HOLLYWOOD THURS, NOV 1

OPEN SOCIAL is Google's new social networking initiative that is making headlines around the world blogged by Joyce Schwarz, JCOM, emerging entertainment & tech consulting, author & blogger www.hollywood2020.blogs.com. 

Note- Joyce Schwarz is moderating a panel on Next Gen Mobile & Broadband Personalization at Digital Hollywood at 11 a.m. on Nov 1 at the Hollywood Renaissance Hotel Ballroom (in the tent right outside the 5th floor ballroom near the exhibits area). Don't miss it-- RSVP if you want an invite to attend -- if you're not registered for DH.

PRESS RELEASE ON OPEN SOCIAL-if you've been in a cave or locked in sessions at conferences or your board room you may not have heard about the ruckus that Google appears to be prompting with it's Open Social initiative that leaked out yesterday...John Battelle had an early version of the press release(dated Nov 1) he posted Tues night -- http://battellemedia.com/archives/004058.php Here's an excerpt of the some of the relevant points in the first few graphs:

* Google, Inc. today announced the release of OpenSocial -- a set of common APIs for building social applications across the web ...

*....release of OpenSocial marks the first time that multiple social networks have been made accessible under a common API to make development and distribution easier and more efficient for developers.

*... that have already committed to supporting OpenSocial -- Website Partner A, Website Partner B, Website Partner C, etc. –- represent an audience of well over 100 million users globally.

Watch for more on on this in upcoming blog posts from Joyce Schwarz -- meanwhile here are some links to headlines on this topic:

KLEW

opensocial opens new can of worms CNET News.com - 4 hours ago Google has finally unveiled its social-networking strategy, and it's ambitious even for the seemingly unshakable tech company. Google Squares Off Against Facebook With opensocial InformationWeek Privacy groups challenge social networking plans Nuevo Mundo PC World - MSNBC - eWeek - GigaOm all 358 news articles » UPDATE -- MYSPACE & BEBO JOIN OPEN SOCIAL .... NY Times one of the first to cover myspace.com and bebo joining Google's Open Social.

myspace Joins Google Alliance to Counter Facebook
New York Times - all 538 news articles »

WHAT'S THE FUTURE OF SEARCH AND PERSONALIZATION....by Joyce Schwarz, JCOM, www.joycecom.com, marketing and business development for launches in emerging entertainment, tech & media. ORIGINALLY PUBLISHED Fall, 2006 -- this is a reprint. copywritten. For permission to reprint or to get copies of the slides that appeared -- email [email protected]. Don't forget Joyce's panel on Thurs, Nov 1 at Digital Hollywood on The Next Generation in Mobile and Broadband personalization!

TELEPRESENCE, WIRELESS & ICONS --keys to future of search & discovery.

How will the latest developments in multimedia, immersive environments, telepresence, RFID, text messaging and holographic and iconic images change how we search & discover info/edu-tainment and more?

DIGITAL HOLLYWOOD PREVIEW OF FUTURE OF SEARCH & DISCOVERY:

In moderator Joyce Schwarz preview to her panel on Search and Personalization at fall Digital Hollywood, 2006, she presented a futuristic depiction of how next-gen tech & media will radically alter search and discover of info for business, gaming, edu-tainment, training and way-finding around the world.

Note a complete slide by slide presentation is available from Joyce Schwarz, email her at [email protected] for permission to view the presentation. Note it is copy-written so do not use the slides without her permission nor copy the presentation.

Interface is key in the future of search and discovery according to Joyce Schwarz, JCOM, moderator FUTURE OF SEARCH AND PERSONALIZATION, Digital Hollywood, fall, 2006 and author & public speaker and new product launch consultant at JCOM, www.joycecom.com.

A scene from the film MINORITY REPORT emphasizes a point that Joyce Schwarz makes in her preview of the future of search and discovery -- the fact that search is going vertical and horizontal --multi-level, hyper-search is becoming increasingly popular in virtual worlds, immersive environments and telepresence according to Schwarz, www.joycecom.com.

STAR WARS holograms and STAR TREK-type HOLODECKS become more realistic options for search and discovery especially in today's science and pharmaceutical labs as depicted at several recent SIGGRAPH 'walk-through' holographic experiences according to Joyce Schwarz, JCOM, author and futurist, www.joycecom.com.

First of a series of posts on the future of search and discovery as part of a preview presentation by Joyce Schwarz, JCOM @ Digital Hollywood, fall, 2006, for more information or permissions for this presentation, email Joyce Schwarz, JCOM, [email protected]. Note the presentation is copy written so permissions are necessary.

Posted by Joyce Schwarz on October 27, 2006 at 06:50 AM | Permalink

October 27, 2006 PART 2 of 3 parts.

FUTURE OF SEARCH & PERSONALIZATION Joyce Schwarz Presentation Digital Hollywood

WELCOME TO THE OFFICE OF THE FUTURE AND THE HOME OF THE FUTURE...where screens and info and entertainment are pervasive --and search and discovery are transparent by Joyce Schwarz, blogging at www.hollywood2020.blogs.com. Part two of four of Joyce Schwarz presentation at Digital Hollywood previewing the panel on The future of Search & Personalization fall, 2006 at Loews' Santa Monica Hotel.

OFFICE OF THE FUTURE:

WORKPLACE OF THE FUTURE -- as depicted by the gurus at University of North Carolina at Chapel Hill-- featuring tele-immersive systems. 

HOME OF THE FUTURE -- MULTIPLE SCREEN INPUT

  ENTERTAINMENT ROOM IN HOME OF THE FUTURE --courtesy of Philips Electronics depicting multiple screen inputs and delivery systems and 'transparent search'. Moving beyond the traditional 'home theatre'...to networked entertainment on demand.

ICONIC & PICTOGRAPH SEARCH....

ICONIC or PICTO-GRAPH SEARCH IS AS OLD AS THE CAVEMAN ERA--perfect for children who cannot read yet and international search when multiple language options are issues.

   VIRTUAL ENVIRONMENTS & SEARCH

Virtual environments lend themselves to next-generation search and discovery...linking 'real-life' to the 'second-life' of games, immersive environments and even way-finding and 3D mapping systems. JPEG shows VIRTUAL MAGIC KINGDOM, AJAX HIVE 7 and CYBERWORLD 

TELETEXT & TV -- SOCIAL TV on PC/TV...

Encyclopedia Britannica describes Teletext TV by saying: Although relatively unknown in North America, teletext is routine throughout Europe. Teletext uses the vertical blanking interval (see the section The picture signal: Wave form) to send text and simple graphic information for display on the picture screen. The information is organized into pages that are sent repetitively, in a round-robin fashion; a few hundred pages…

For more information about this presentation email Joyce Schwarz @[email protected]. 

Posted by Joyce Schwarz on October 27, 2006 at 06:56 PM | Permalink 

October 27, 2006  PART  3 of 3 parts:

FUTURE OF SEARCH AND PERSONALIZATION PART 3 Joyce Schwarz originally presented at Digital Hollywood Fall, 2006

Hypermedia, immersive environments, telepresence, screens2go and augmented reality are search and discovery options the future holds according to a presentation by this blogger(www.hollywood2020.blogs.com) at Digital Hollywood's panel on The Future of Search and Personalization. For more details email Joyce Schwaz at [email protected]   Part 3 of 3

HYPERMEDIA...inside the matrix...and your living room....check out www.headplay.com which is set to launch in January...one example of creating a big screen environment for immersive gaming/training etc.

WEARABLES -- search for content /experiences....

WEARABLES and immersive environments-- soon the glasses will be gone-- Nintendo's WII and XBox's Camera and others promise -- new immersive systems that put YOU in the game.

  VIRTUAL CONFERENCE TABLE...immersive environments and tele-immersion make search and discovery transparent in the workspace. Click on JPEG or see previous post Hollywood2020.blogs.com

SCREENS2GO -- pull-out screens not unlike ones you've seen in MINORITY REPORT movie-- will be available soon. Search and discovery become easier when you have a screen everywhere & anytime.

AUGMENTED REALITY -- RFID and other click to see systems will allow augmented text via a click to help with search, directions and more...already being used in museums and public spaces like the Time Square Billboards that promo via mobile phone SMS (text-messaging).

VIRTUAL ENVIRONMENTS -- link offline and online content-- such as simulated scenes from movies and TV online and in virtual worlds...click on JPEG for example of first level of search via online simulation.

GOOGLE CO-OP -- mash-ups/local search and customized search builds a bridge to the future for search and discover online and via mobile environments.

PERSONALIZED ICONS, BADGES & MORE add a 'me-only' advantage to search and discovery for user-generated content-- not unlike Watermarking-- MIKONS.com enable worldwide attention for your content & collections....see the new Mikon for this blog Hollywood2020.blogs.com. 

Posted by Joyce Schwarz on October 27, 2006 at 07:29 PM | Permalink

HAPPY HALLOWEEN JOYCE SCHWARZ ON YOUTUBE

Happy Halloween from Joyce Schwarz, JCOM, www.joycecom.com auther and emerging entertainment expert and her blog www.hollywood2020.blogs.com. Here's a link to our youtube video halloween greeting.\

Happy Halloween from Hollywood2020.blogs.com

And yes, that is Vincent Price in there -- Joyce had the honor of working with him and many other Halloween favorites in promoting indy films and their online websites including THE BLOB too!

http://www.youtube.com/watch?v=yH_TC12NNBg

BEE A PET -- BEE MOVIE GAME --PIXEL CHIX CLONE?

PIXEL CHIX is a popular Mattel toy /roleplaying game that I've written about many times in the blog blogged by Joyce Schwarz, www.hollywood2020.blogs.com. So now I see BEE A PET -- from the new BEE movie and the best way to explain it is that it's like a clone of Pixel Chix...feed the Bee, send him/her to school, teach him to fly etc. Of course in two seconds I had 1) fed my bee and 2) got him BZZZING -- except that he was snoring and I was told to come back in 27 minutes -- talk about a STICKY APP!

BEE A PET -- sticky promo app for BEE MOVIE!

BEE A PET -- my bee is BZZZZING -- that means snoring -- come back in 27 minutes -- !!

that's my bee ....bzzzzzzzzzzzzzzzzzz

FAKE FEMA NEWS CONFERENCE -- URBAN LEGEND COME TRUE

What if I told you it was possible for a division of the US government to hold a fake news conference! In this day and age, I'll be you'd say IMPOSSIBLE...must be an urban legend right? WRONG -- it's true, Joyce Schwarz, blogging at www.hollywood2020.blogs.com. Now what is circulating are templates for fake news conferences for any event.

I've heard of padding a news conference with pals of pals or of having reporters bring interns to fill out the rows BUT THIS -- INSANE...here are the headlines they made/are making!

AlaskaReport FEMA's Fake News Conference American Chronicle, CA - 2 hours ago Instead FEMA sought to regain its credibility by staging a fake news conference where Agency employees and not reporters asked questions. ... FEMA: Fake News Better Than Real News The Spoof (satire) Fake News Briefing by FEMA Draws Official Rebukes New York Times FEMA apologizes for fake "reporters" Reuters BBC News all 392 news articles » Capitol Hill Blue FEMA's fake press conference backfires Capitol Hill Blue, VA - Oct 27, 2007 Both FEMA and the Bush Administration scrambled Friday to try and recover from trying to pass propaganda off as news: Another black eye for an error-prone ... Landrieu Wants Answers On FEMA's Fake Reporters WDSU, LA - Oct 26, 2007 Mary Landrieu wants answers from the head of FEMA over a fake news conference the agency held. The Louisiana Democrat, who serves as chairman of the ... Fake FEMA Press Conference Template Making The Rounds OpEdNews, PA - 22 minutes ago by steve young Page 1 of 2 page(s) "FEMA has issued an apology, saying that they had an error in judgment when they were attempting to get out a lot of ... Salem-News.Com FEMA Quick to Put on Fake Press Conference Salem-News.Com, OR - Oct 27, 2007 "Are you happy with FEMA's response so far?" one of the fake reporters asked. Vice Adm. Harvey E. Johnson Jr. responded, "I am very happy with FEMA's ... Fake FEMA press conference spurs apology The Carpetbagger Report Bring on the Lobotomy Huffington Post all 3 news articles » Chertoff blasts FEMA for fake news conference Winston-Salem Journal, NC - 20 hours ago Asked specifically if he planned to fire anyone at FEMA, which is part of his department, Chertoff declined to say, citing personnel rules. ... FEMA Apologizes for Fake News Conference WTHI, IN - Oct 27, 2007 On Tuesday, FEMA employees played the part of reporters questioning the agency's deputy director. Real reporters didn't find out about the supposed news ... Real Fake News: FEMA Asks, FEMA Answers Rolling Stone - Oct 26, 2007 And the media seemed to be giving Johnson all day to wax on and on about FEMA’s greatness. Of course, that could be because the questions were asked by FEMA ...

CBS2 NEWS Los Angeles Announces CA Fires Fundraiser With Red Cross, Highway Patrol, DODGERS & Stater Bros.

CBS2 News (www.cbs2.com) just announced a fundraiser to benefit the victims of the California fires. Hollywood2020.blogs.com, Joyce Schwarz,(JCOM, www.joycecom.com) new media guru and marketing & new biz advisor was watching the 5 a.m. news and saw the first announcement flashed on the screen with logos of the sponsors and cooperating organizations.

Later on the 6 a.m. news they explained that It will be held at 4 stater Brothers locations Friday (tomorrow) and Monday with the Dodgers also!.

CBS2 NEWS CA FIRES FUND RAISER --- the slide on the upcoming fundraiser was narrated by anchor Ken Shocknek during the 5 a.m. CBS local news. Although details are still sketchy and being finalized now, the effort includes the Red Cross, Highway Patrol, and sponsor Stater Bros. (grocery chain in So.Cal).

The only contact information Hollywood2020.blogs.com found on the station website www.cbs2news.com was the following: CBS Television Stations Digital Media Group provides a dedicated multimedia sales support team which profiles markets and monitors campaigns in order to insure the effectiveness of every sponsor's advertising campaign. Please contact Jim Shaw at [email protected] or (818) 655-2097 to learn more about available local advertising and sponsorship opportunities. Please contact Donn Carper at [email protected] or (818) 655-2080 if you’re interested in advertising on KCBS or KCAL television. For national opportunities, please contact Max Macias at [email protected] or 212-975-7177.

FACEBOOK -- WHO'S READING -- AND WHERE THEY ARE!

According to BUSINESS WEEK " Microsoft (MSFT) finally won one. On Oct. 24, the software giant prevailed in its bid for a stake in the social network Facebook. Microsoft agreed to buy a $240 million piece of the company in a transaction that values Facebook at $15 billion."

60 percent of FACEBOOK users outside of USA !

The deal according to some pundits is about advertising because it gives Microsoft control over banner ad delivery on Facebook outside of the USA -- where about The arrangement gives Microsoft control over the placement of banner ads on Facebook outside the U.S., where about 60% of Facebook's 49 million active users reside. That article notes that Microsoft already had a deal for USA ad delivery through 2011.

COMPARING FACEBOOK & AMERICAN IDOL AUDIENCES --

BUT LOOK AT THOSE FIGURES -- quite staggering -- 60 percent international -- that's approx 30 million people if you round it off - hmm that figures sounds familiar to any TV stats guru -- yep, that's the ballpark numbers that AMERICAN IDOL is getting each week on TV. Oh yes, just in case you're a soap opera fan it happens also to be the number of people that turned in to see the wedding of Luke & Laura on General Hospital back on (according to wikipedia.com): "November 16, 1981, with 30 million viewers tuning in. [1] The episode was the highest-rated hour in soap opera history.

Where are Facebook readers internationally:

So where are those Facebook readers internationally -- well thanks to www.comscore.com I can reveal that (note that these are totals in visitors vs what Business Week is calling "active-users"   So that means the Comscore figures are even higher than the BUSINESS WEEK estimates:

• In September 2007, Facebook was the 6^th
• most visited property worldwide with 73.5 m
• (age 15+), and the 5^th most highly trafficked property worldwide with 34.5 billion page views.

Facebook Unique Visitors (000) by Region

September 2007

Total World Age 15+, Home and Work Locations

Source: comScore World Metrix

Region              Total Unique Visitors (000)

Worldwide                    73,521

North America

                40,504

Europe

                       15,977

Asia

Pacific                  8,981

Middle East –

Africa

          5,600

Latin America

                 2,459

PS -- Often my readers ask me the significance of a post like this -- why a comparison with AMERICAN IDOL -- because that is the most viewed TV Show regularly! And this is supposedly the future TV audience...and Luke and Laura would be the aging TV audience...you draw the conclusions -- who would you want to advertise to! js

EISNER CONVERSATION WITH DILLER -- Stock, Stock, Stock...

Hollywood2020.blogs.com blogger Joyce Schwarz caught an episode of Conversaton with Micheal Eisner where Eisner interviews Barry Diller from IAC/InterActiveCorp (Nasdaq: IACI)AC blogged by Joyce Schwarz, JCOM, author and new media guru, www.joycecom.com . Throughout the episode-- that lasted about 10 minutes Eisner repeatedly questioned Diller on why his IAC stock isn't as high flying as Google or Yahoo. Basically Diller wanted to talk about new media and explained that it's "tomorrow's business'. Eisner got in a few words about his firm's online series "Prom Queen". BUT it was fascinating to hear Eisner keep coming back to the stock price and Diller saying it sells at an 'unbelievable' multiple (meaning low). Eisner who worked with Diller -- as Eisner said -- back in the 1800's and then at Paramount. Eisner also brought up the infamous Diller vs Steve Chao incident where Diller threw something in an office or newsroom at Fox. Tracked down the story according to TIME magazine reported on of all places at www.portfolios.com: " In 2001, Time magazine reported the lore that once, infuriated with Fox executive Stephen Chao, Diller hurled a videocassette at him, leaving a dent in the wall." Nice to know we're in the new media biz now -- Diller was one of the first to jump in. I often tell the story that Diller took a year off at one time, watched home shopping and later said to the media that you can shop in Pajamas when buying on home shopping...and then he buys the Home Shopping Network   To see Prom Queen go to  this article: 'Prom Queen' Gets International Distribution Television Week, MI - Oct 8, 2007 By Daisy Whitney Mr. Eisner’s new media production shop The Tornante Company announced a deal to distribute both the original “Prom Queen” and its spinoff ...

Michael Eisner -- Converation with Barry Diller on CNBC --Tues, October 25, 2007 (www.eisner.cnbc.com) Michael Eisner and Barry Diller -- talk new media -- Eisner describes himself as a mini-entrepreneur! "BARRY DILLER" Eisner urged Diller to put a call into AOL --Diller says he's called them lots in the past!