HOLLYWOOD2020 LOOKS BACK AT MARCH, 2006

MARCH, 2006 -- WHAT A MONTH FOR HOLLYWOOD2020's BLOG: here are links to our posts for March, 2006. FROM THE OSCARS to branded Virtual Worlds & more:

$150 Million Dollars Of OSCAR PARTIES --- Red Carpet Megalopoly

2 Mar 2006 by Joyce Schwarz  Blogger note from Joyce Schwarz, HOLLYWOOD2020. I realize that some of the money spent on the fundraising Oscar parties is defrayed by sponsorship costs and the attendee fees of $500 to $1500 a plate charges. BUT, I looked up what else ... ARG ALTERNATE REALITY GAMING: FOR INTERACTIVE MARKETERS 3 Mar 2006 by Joyce Schwarz  ARG: ALTERNATE REALITY GAMING FOR INTERACTIVE: MARKETERS...Curious about ARGs and how to use them in your campaign? Get the history of, and best uses for, this up-and-coming marketing technique.BY JOYCE SCHWARZ (as excerpted from ...

SCI-TECH ACADEMY AWARDS 2006

4 Mar 2006 by Joyce Schwarz  SCI-TECH ACADEMY AWARDS 2006....it took a bit of searching but Hollywood2020 blogger Joyce Schwarz found the list of winners of the 2006 Scientific and Technical Academy Awards Techpix . The LA TIMES reported that the" setting was the ...

SIMPSONS GO HUMAN REALLY!

5 Mar 2006 by Joyce Schwarz  THE SIMPSONS --- Simpsons what would they look like if they were human? Well find out now by linking to the very awesome viral video zapping around the web. SIMPSONS go human in viral video... The easiest player I saw was at Youtube.com ...

BEHIND THE SCENES AT THE OSCARS (R)

5 Mar 2006 by Joyce Schwarz  BEHIND THE SCENES AT THE OSCARS (R) Reese ...surfing around real time during the ACADEMY AWARDS telecast, I could not find one real-time blogger. Yep, there was some guy saying he was blogging from a press room but turns out he was in ...

ACLU PIZZA VIRAL MARKETING REVISITED

7 Mar 2006 by Joyce Schwarz  ACLU PIZZA VIRAL MARKETING CAMPAIGN REVISITED:it's been almost two years ago since the ACLU (American Civil Liberties Union) launched it's now famous ACLU Pizza viral marketing campaign to show how new technologies can invade personal ...

NOW ET CAN PHONE TIVO HOME!

7 Mar 2006 by Joyce Schwarz  NOW ET CAN PHONE TIVO HOME Tivobox .....the headline in "The Wall Street Journal" online reads," TiVo to Allow Verizon Customers To Program DVRs Via Cellphones". According to the the press release on TIVO.com, TiVo Mobile, ... WEB 2.0 --WILL BROWSERS BE GATEWAYS OR TRAFFIC JAMS? 9 Mar 2006 by Joyce Schwarz  Mark your calendars for March, 30 at Digital Hollywood (www.digitalhollywood).com for Hollywood2020 blogger's panel at the conference. As the moderator for the session I'll be exploring whether the browser serve as gateway or lead to a ... VIRTUAL BRANDED WORLDS HIGHLIGHT ADVERTISING AS CONTENT: BEYOND ... 12 Mar 2006 by Joyce Schwarz  Bold New Opportunities in Virtual Worlds by Joyce Schwarz, www.joycecom.com iMedia Connection, CA - Mar 9, 2006 Now boarding: ad flights to the new, new thing. Interactive leaders like Coke, Motorola, Wells Fargo & Co, Disney, ...

VIVA PINATA -- XBox 360 Game, Video, TV Show & Online World ...

16 Mar 2006 by Joyce Schwarz  Here at Hollywood2020 we're anxious to see what the online Universe will look like and how cool the immersive game will be from Rare Viva2 . ... Hollywood2020 notes that Rare is a fascinating choice because the game developer FANGORIA.COM FEATURES VIRAL VIDEOS FROM NEW MOVIE HOUSE AT THE END ... 26 Mar 2006 by Joyce Schwarz  Fangoria.com Fangoriafeatures some outrageous viral videos from upcoming psychological thriller ghost story film "House At the End of the Drive" (www.houseattheendofthedrive) House from Allure Entertainment and executive produced by ...

GO MOTO AT GDC (Game Developers Conference)

18 Mar 2006 by Joyce Schwarz  GO WIRELESS, GO MOTO....at GDC (Game Developer's Conference) mobile is MAJOR -- take a look at how Motorola is gaining attention with its 2006//CODE:MOTO Motocoder -- a two-day coding challenge at the Fairmont Hotel, March 20/21 during ...

GESTURE SEARCH: MINORITY REPORT INTERFACE BACKGROUND

29 Mar 2006 by Joyce Schwarz  MINORITY REPORT INTERFACE DESIGN -- who did what-- and where is it in real life? Big question that I've been looking at in preparation for my panel on Thursday, March 30 at DIGITAL HOLLYWOOD on what I'm calling -- "Where is Your Content ...

GESTURE COMPUTING: WHAT'S NEW

29 Mar 2006 by Joyce Schwarz  GESTURE COMPUTING -- GESTURE -RECOGNITION -- Gesture what's new...a survey of the latest articles and product announcements shows the following that will lead to a next-generation of input and search for content and interfaces: ... DESKTOP/WEBTOP/BROWSER UPDATES/REPLACEMENTS 29 Mar 2006 by Joyce Schwarz  HOW DO YOU FIND YOUR CONTENT? YOUR VIDEOS? HOW DO YOU SEARCH? IS THE BROWSER A TRAFFIC JAM READY TO HAPPEN OR IS IT A GATEWAY -- here's a recap of recent articles of interest Hive7. Be sure to check out www.hive7.com as what might be ...